CEO and founder of YLTOUR DMC, Ylenia Sambati, shares her expertise on luxury travel in Puglia and key market trends. Based in Lecce, Ylenia has capitalized her 18 years' experience in the luxury travel and corporate tourism working in different projects, assisting travel professionals from all over the world, and creating a unique concept where consulting and sales representation are united, offering unique journeys with unusual activities. What she designs in Puglia is based on creating memories and experiences and simple key dimensions of wellness.